CASE STUDY WRITING SERVICES
Turn your happiest customers into your best salespeople
WHY CASE STUDIES?
See what a great case study can do
Let’s be honest, talking about how great we are can sometimes feel a bit awkward. Most Kiwis grew up being told not to boast, to stay humble and avoid standing out, so it’s not something we’re naturally good at.
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And even though you know you do good work, finding the time (or the words) to show it off can be hard.
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That’s where case studies come in. They’re stories that show what you do and the value you deliver, told from the perspective of your real customers. Because when your customers tell the story, it’s instantly more relatable, interesting, and impactful than any ad or brochure could ever be.
The proof is in the numbers
45%
more leads generated by companies that regularly publish high-quality case studies than those who don’t.
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73%
of decision makers said case studies significantly influence the purchasing process.
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83%
of businesses trust peer reviews more than they trust brand advertising.
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WHY CHOOSE FRYERHQ?
Case studies that get results, without the hassles.
Great case studies drive sales. They help bring to life what you do and create trust in your ability to deliver. But let's face it, they're time consuming to create.
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FryerHQ makes crafting great case studies easy.
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​Each project is managed end-to-end, from customer interviews to finding the right angle, writing the story, and packaging it ready for your sales and marketing teams to use.
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Not sure where to start?
If you don’t already have a clear content or customer strategy, don’t worry. I can help you define your key messages and build a simple framework, so your case studies deliver the best results.
CASE STUDY WRITING SERVICES
Packages and pricing
From a single case study to a growing library, I make it easy to keep your customer stories current and compelling. ​Subscription and custom packages are also available.
How it works
HOW IT WORKS
Case studies in four easy steps
Work with an experienced B2B case study writer, start to finish.
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When you bring me in, you get me for the whole project, no subcontractors or juniors. I’ll personally handle every stage, so your customers and your brand are in safe hands. With a clear plan and regular updates, you’ll always know what’s happening, without needing to manage the details yourself.
1
KICK OFF & PLANNING
We start with a quick session to confirm your goals and audience. If you don’t have a content strategy, I can run a short workshop to identify your most powerful stories.
2
RESEARCH & INTERVIEWS
I research your customer and industry and prepare the approach. I'll set up the interview, and guide the conversation to get authentic, useful insights.
3
STORY
CRAFTING
I distil everything into a clear, engaging, and results-focused story that highlights your value and speaks directly to future customers.
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4
APPROVAL MADE EASY
I’ll send you the draft for review, make any edits, and handle the customer approvals too. You’ll get a ready-to-use case study without any hassle.
FROM THE BLOG
Tips and tricks for better case studies
GET IN TOUCH
Let's connect
If you'd like a no-obligation, free discovery meeting, or simply to chat about
FryerHQ
Supporting businesses worldwide from our home in Hawke's Bay.
Marie Fryer
+64 21 260 2749
Napier, New Zealand






